Privacy Policy

At TastyTrolley.site, your privacy is our priority. As a premier destination for kitchen-related content, including recipes, cooking tips, and meal planning guides, we are committed to protecting the personal information of our users while delivering a seamless and engaging culinary experience. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website, tastytrolley.site, subscribe to our newsletter, or interact with us through comments, contact forms, or social media. By using our site, you agree to the terms of this Privacy Policy.

This policy is designed to comply with applicable data protection laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other relevant regulations. As we grow toward our goal of partnering with Mediavine, a premium ad network that values transparency and user trust, we ensure our privacy practices align with industry standards. If you have any questions about this policy, please contact us at contact@tastytrolley.site.

1. About TastyTrolley.site

TastyTrolley.site is a culinary platform dedicated to inspiring home cooks with high-quality, original content focused on recipes, kitchen techniques, tool reviews, and meal planning. Launched in 2024, our mission is to empower cooks of all skill levels to create delicious, accessible meals. We prioritize authenticity, quality, and community engagement, delivering long-form content optimized for organic search to build sustainable traffic. As we work toward Mediavine’s requirement of 50,000 monthly sessions, we remain committed to protecting user privacy and fostering trust.

This Privacy Policy applies to all services provided by TastyTrolley.site, including our website, newsletter, and social media accounts (e.g., Pinterest, Instagram, Twitter/X). It does not cover third-party websites or services linked from our site, which have their own privacy policies.

2. Information We Collect

We collect information to enhance your experience on TastyTrolley.site, provide relevant content, and improve our services. The types of information we collect include:

2.1 Personal Information

Personal information is data that can identify you as an individual. We may collect the following personal information when you voluntarily provide it:

• Name and Email Address: When you subscribe to our newsletter, submit a contact form, or leave a comment on a recipe or article.
• Contact Details: If you email us or use our contact form to request recipe help, suggest content, or inquire about collaborations.
• User-Generated Content: Comments, recipe ratings, or feedback you submit on our site, which may include your name or username.
• Demographic Information: Optional details, such as dietary preferences (e.g., vegan, gluten-free), provided through surveys or newsletter sign-ups.

We only collect personal information that you choose to share, and we use it solely for the purposes outlined in this policy.

2.2 Non-Personal Information

Non-personal information cannot identify you individually but helps us understand how users interact with our site. We collect this data automatically through cookies, analytics tools, and server logs, including:

• Device Information: Browser type, operating system, IP address, and device identifiers.
• Usage Data: Pages visited, time spent on the site, links clicked, and search terms used to find our content.
• Geolocation Data: General location (e.g., city or country) based on your IP address, used to tailor content or ads.
• Referral Data: Information about how you arrived at our site (e.g., via Google, Pinterest, or a social media link).

2.3 Cookies and Tracking Technologies

We use cookies and similar technologies (e.g., web beacons, pixel tags) to improve site functionality, analyze performance, and deliver personalized content. Cookies are small text files stored on your device. The types of cookies we use include:

• Essential Cookies: Necessary for site operation, such as maintaining your session or enabling secure form submissions.
• Analytics Cookies: Track user behavior (e.g., page views, bounce rates) to optimize content and improve user experience.
• Advertising Cookies: Support targeted ads through third-party partners, which we plan to implement upon Mediavine approval.
• Preference Cookies: Remember your settings, such as newsletter preferences or comment form autofill.

You can manage cookies through your browser settings or our cookie consent tool, available on your first visit to the site. Disabling cookies may limit some site features.

3. How We Use Your Information

We use the information we collect to operate TastyTrolley.site, deliver high-quality culinary content, and grow our platform sustainably. Specific uses include:

• Providing Content: Delivering recipes, cooking guides, and tool reviews tailored to your interests, such as vegetarian meal plans or baking tips.
• Improving User Experience: Analyzing usage data to optimize site navigation, load times, and mobile responsiveness.
• Communicating with You: Responding to your emails, contact form submissions, or comments, and sending newsletters with exclusive recipes and updates.
• Personalizing Content: Using demographic or geolocation data to recommend relevant content, such as seasonal recipes for your region.
• Analytics and Growth: Tracking site performance to refine our SEO strategy, increase organic traffic, and meet Mediavine’s traffic requirements.
• Advertising: Serving non-intrusive ads through third-party partners (pending Mediavine approval) to monetize our site while maintaining user trust.
• Community Engagement: Moderating comments and fostering a positive, inclusive community of food lovers.

We do not sell, rent, or trade your personal information to third parties for marketing purposes. Any data shared with partners is anonymized or limited to what is necessary for specific services (e.g., email delivery or ad serving).

4. How We Share Your Information

We may share your information with trusted third parties under the following circumstances:

• Service Providers: We use third-party services to support our operations, such as:
  • Email platforms (e.g., Mailchimp) for newsletter delivery.
  • Analytics tools (e.g., Google Analytics) for performance tracking.
  • Hosting providers for site maintenance and data storage. These providers are contractually obligated to protect your data and use it only for the services we request.
• Advertising Partners: Upon Mediavine approval, we may share anonymized usage data with ad networks to serve relevant, non-intrusive ads. Mediavine’s privacy practices align with GDPR and CCPA, ensuring user transparency and control.
• Legal Obligations: We may disclose information if required by law, such as in response to a court order, subpoena, or regulatory request.
• Business Transfers: If TastyTrolley.site is acquired or merged, user data may be transferred to the new entity, with continued privacy protections.

We ensure all third parties comply with data protection standards and limit data sharing to what is strictly necessary.

5. Data Security

We take robust measures to protect your information from unauthorized access, loss, or misuse. These measures include:

• Encryption: Secure Sockets Layer (SSL) technology encrypts data transmitted between your device and our servers.
• Access Controls: Only authorized team members can access personal information, and they are bound by confidentiality agreements.
• Secure Storage: Personal data is stored on reputable, GDPR-compliant servers with regular security audits.
• Regular Updates: We update our site, plugins, and systems to address vulnerabilities and maintain security.

While we strive to protect your data, no online platform is 100% secure. If you suspect a data breach, please contact us immediately at contact@tastytrolley.site.

6. Your Privacy Rights

Depending on your location, you may have specific rights regarding your personal information. These include:

• Access: Request a copy of the personal data we hold about you.
• Correction: Ask us to correct inaccurate or incomplete information.
• Deletion: Request the deletion of your personal data, subject to legal or operational requirements.
• Objection: Object to certain uses of your data, such as direct marketing or ad targeting.
• Data Portability: Request your data in a machine-readable format for transfer to another service.
• Withdraw Consent: Opt out of data collection (e.g., cookies, newsletters) at any time.

To exercise these rights, email us at contact@tastytrolley.site with your request and proof of identity. We will respond within 30 days, as required by GDPR and CCPA. California residents can also designate an authorized agent to submit CCPA requests on their behalf.

7. GDPR Compliance (For EU/EEA Users)

If you are located in the European Economic Area (EEA), you have additional protections under the GDPR. We process personal data based on:

• Consent: For newsletter sign-ups, comments, or cookie usage, where you explicitly agree.
• Legitimate Interest: For analytics, site optimization, and ad serving, balanced against your privacy rights.
• Contractual Necessity: To fulfill requests, such as responding to contact form submissions.

Our Data Protection Officer can be reached at contact@tastytrolley.site for GDPR-related inquiries. You may also file a complaint with your local data protection authority if you believe we have mishandled your data.

8. CCPA Compliance (For California Residents)

Under the California Consumer Privacy Act (CCPA), California residents have the right to:

• Know what personal information we collect, use, or disclose.
• Request deletion of personal information, subject to exceptions.
• Opt out of the sale of personal information (note: we do not sell personal data).
• Non-discrimination for exercising CCPA rights.

To submit a CCPA request, contact us at contact@tastytrolley.site. We will verify your identity and respond within 45 days. We have not sold personal information in the past 12 months, and any future ad partnerships (e.g., with Mediavine) will comply with CCPA opt-out requirements.

9. Third-Party Links

TastyTrolley.site may contain links to third-party websites, such as ingredient suppliers, kitchen tool retailers, or social media platforms. These sites have their own privacy policies, and we are not responsible for their practices. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children’s Privacy

TastyTrolley.site is intended for users aged 13 and older. We do not knowingly collect personal information from children under 13. If we learn that a child under 13 has provided personal data, we will delete it immediately. Parents or guardians can contact us at contact@tastytrolley.site to report concerns.

11. Our Growth Strategy and Mediavine Application

As part of our commitment to building a sustainable, high-quality platform, TastyTrolley.site is working toward Mediavine partnership. Mediavine requires 50,000 monthly sessions and prioritizes sites with original content, clean traffic, and robust privacy practices. Our growth strategy supports this goal while protecting user privacy:

• Original Content: We publish long-form, kitchen-focused content (1,000+ words) that is 100% original, tested in our home kitchen, and optimized for engagement. Examples include “30-Minute Family-Friendly Chili” and “How to Choose the Best Dutch Oven.”
• SEO Optimization: We target high-traffic, low-competition keywords using tools like RankIQ and Google Analytics. Our content features structured data, internal linking, and mobile optimization to drive organic traffic from Google and Pinterest.
• Privacy-First Advertising: Upon Mediavine approval, we will implement non-intrusive ads that respect user preferences, with clear opt-out options for personalized ad tracking.
• Community Engagement: We foster trust through responsive communication (e.g., replying to comments within 24-48 hours) and a newsletter that delivers value without spam.

By prioritizing privacy and quality, we aim to create a user-friendly experience that aligns with Mediavine’s standards and supports our long-term growth.

12. Newsletter and Marketing Communications

When you subscribe to our newsletter, we collect your name and email address to send weekly updates, including:

• Exclusive recipes (e.g., “5-Ingredient Lemon Bars”).
• Cooking tips and seasonal meal plans.
• Site updates and feedback opportunities.

You can unsubscribe at any time by clicking the “Unsubscribe” link in any newsletter or emailing contact@tastytrolley.site. We use GDPR-compliant email providers to ensure your data is secure and not shared for marketing purposes.

13. Data Retention

We retain personal information only as long as necessary for the purposes outlined in this policy:

• Newsletter Subscribers: Until you unsubscribe or request deletion.
• Contact Form/Email Data: Up to 12 months, unless needed for ongoing communication or legal purposes.
• Comments: Indefinitely, unless you request removal, to maintain community discussions.
• Analytics Data: Anonymized data may be retained for up to 26 months for performance analysis.

When data is no longer needed, we securely delete or anonymize it.

14. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, legal requirements, or Mediavine partnership obligations. If we make significant changes (e.g., new data uses or sharing practices), we will notify you via email, newsletter, or a prominent notice on our site at least 30 days before the changes take effect. The updated policy will be posted at tastytrolley.site/privacy-policy with a revised “Effective Date.”

15. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy, please contact us at:

Email: contact@tastytrolley.site
Contact Form: tastytrolley.site/contact
Mailing Address: TastyTrolley.site, [163 Bank St, New York, NY 10014, United States]

We aim to respond within 48 hours. For GDPR or CCPA requests, please include “Privacy Request” in the subject line and provide proof of identity.

16. Our Commitment to You

At TastyTrolley.site, we believe that trust is the foundation of a great culinary community. As we grow our platform with high-quality recipes, cooking guides, and meal planning resources, we remain dedicated to protecting your privacy and delivering content that inspires. By maintaining transparent, secure, and user-focused practices, we aim to earn your confidence and build a lasting relationship with every home cook who visits our site.

Thank you for choosing TastyTrolley.site as your culinary companion. Let’s keep cooking, connecting, and creating delicious memories together!